Brand and Trademark Management

Tahmidur Remura Dewey LeBoeuf’s lawyers have extensive experience in strategic planning and enforcement of trademarks and related intellectual property assets, regularly representing clients in all phases of brand management, including trademark, domain name and copyright acquisition as well as clearance, monitoring, protection and administrative proceedings. We maintain a substantial trademark portfolio for companies in a variety of industries including insurance, healthcare and consumer products. In addition, we frequently prepare co-branding, co-existence and merchandising licenses.

We are also leaders in the protection of geographically distinctive products from the United States and other countries around the world, through Geographical Indications (GIs), certification marks and other means, including through our long-standing association with OriGIn, the leading international organization promoting GI protection.

Representative Matters

  • Represented the National Federation of Coffee Growers of Colombia in connection with enforcing rights to its “Juan Valdez®” trademark and the Republic of Colombia’s rights to the “Colombian®” certification mark for coffee
  • Represented Starbucks in its negotiations over trademark rights relating to Ethiopia’s regional coffees
  • Represented several major global food and ingredients companies on various trademark matters in connection with sales and purchases of branded food products in North and South America and Asia.